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“‘O Guerreiro De Alagoas’ and Folkmarketing: Relationships Between Folklore, Cultural Identity and Place Branding”. Revista Internacional de Folkcomunicação 16, no. 36 (July 24, 2018): 116–131. Accessed April 30, 2026. https://revistas.uepg.br/index.php/folkcom/article/view/19123.