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A Estratégia de Folkmarketing da Red Bull para Entrada Espontânea nas Batalhas de Rima de Sorocaba. Revista Folkcomunicação [Internet]. 21º de agosto de 2025 [citado 30º de abril de 2026];23(50):148-65. Disponível em: https://revistas.uepg.br/index.php/folkcom/article/view/24903