“NEW HIGH SCHOOL. THOSE WHO KNOW IT APPROVE!”: SENSES DRIFT IN A (DIS)APPROVED SPEECH
Abstract
The conflicting change of government in 2016 in Brazil culminated in the dismantling of several public educational policies, such as the reform of high school. To stabilize the senses of the speech of approval of this reform, the government published several advertisements. We aim to analyze the functioning of the discourse present in these advertisements and discuss the educational duality in Brazil, seeking to understand the drift of the meanings of approval. A bibliographic study is carried out with interlocution with authors who research on educational policies such as Frigotto (2001), Gramsci (2004), Kuenzer (2007), Neves (2008). The Analysis of the Discourse of the Pecheutian aspect was the basis for the analysis of the discursive effects. This reform helps to form flexible subjectivities in the context of capitalism in crisis and deepens social inequalities.
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