Hail Mary! The Religious Devotion Presented in the Movie The Auto of Compadecida

Authors

DOI:

https://doi.org/10.5212/RIF.v.16.i36.0013

Abstract

ABSTRACT This article analyzes the appropriation process of the elements of popular culture by the mass media, having as object of study the representation of the Holly Mary devotion in the cinematographic work “The Auto of Compadecida”. The devotion to Holly Mary consists in a remarkable manifestation of Brazilian popular culture and religiosity, through the analysis of this representation, based on theories of the Discourse Analysis, Folkcommunication and Cultural Studies, is possible to identify the dramaturgical marks inserted in the audiovisual work they represent in the religious devotion. KEY-WORDS Popular Culture; Holly Mary Devition; “O Auto da Compadecida”.

Author Biographies

Marcelo Pires de Oliveira, Universidade Estadual de Santa Cruz

Professor da Universidade Estadual de Santa Cruz (UESC). Doutor em Multimeios pela Universidade Estadual de Campinas (UNICAMP). Líder do Grupo de Pesquisa em Folkcomunicação da UESC. Correio eletrônico: mpoliveira@uesc.br.

Milena de Menezes Nascimento

Graduada em Comunicação Social pela Universidade Estadual de Santa Cruz (UESC). Correio eletrônico: mmenezes_net@hotmail.com

Published

2018-07-24

How to Cite

OLIVEIRA, M. P. de; NASCIMENTO, M. de M. Hail Mary! The Religious Devotion Presented in the Movie The Auto of Compadecida. Revista Internacional de Folkcomunicação, [S. l.], v. 16, n. 36, p. 214–233, 2018. DOI: 10.5212/RIF.v.16.i36.0013. Disponível em: https://revistas.uepg.br/index.php/folkcom/article/view/19129. Acesso em: 22 jul. 2024.